Privacy policy

We are committed to protecting and respecting your privacy. This privacy policy sets out the basis on which any personal data we collect from you, or that you provide to us, will be processed by us. Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it.

For the purpose of applicable data protection legislation (including the UK General Data Protection Regulation and the Data Protection Act 2018), the data controller is UK Golf Ltd located at Hill Furze Road, Bishampton, Worcestershire, WR10 2LZ.

INFORMATION WE MAY COLLECT FROM YOU

We may collect and process the following personal data about you:

• Information you give us: You may give us information about you by filling in forms on our site, or by corresponding with us by phone, email, or otherwise. This includes information you provide when you request details regarding our products and/or services (such as golf memberships, venue hire, or cabin bookings) and when you report a problem with our site. The information you give us may include your name, address, email address, phone number, and financial or credit card information.
• Technical Information: When you visit our site, we may automatically collect technical information, including your IP address, browser type, and operating system, to help us improve our website’s performance.

COOKIES

Our website uses cookies to distinguish you from other users of our site. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site.

THIRD PARTY ANALYTICS AND ADVERTISING TOOLS

We use third-party tracking tools on our website to improve our services, analyse how our site is used, and deliver relevant advertisements to you based on your
interests.

• Google Analytics: We use Google Analytics to collect information about how visitors interact with our website (e.g., pages visited, time spent on the site). This data is anonymised and used strictly to improve website performance and user experience.
• Google Ads and Meta Pixel (Facebook/Instagram): We use these tracking pixels to measure the effectiveness of our advertising campaigns and to show you relevant advertisements for The Vale Golf and Country Club (such as events or promotions) after you have visited our site.

These tools work by placing a cookie on your device. You can choose to accept or decline these tracking technologies via our website’s Cookie Consent Banner when you first load the page, or by adjusting your browser settings. You can also opt-out of Google’s use of cookies by visiting Google’s Ads Settings, and manage your Meta ad preferences within your Facebook or Instagram account settings.

HOW WE USE THE INFORMATION

Under UK GDPR, we must have a lawful basis to use your data. We use the information held about you in the following ways:

• To fulfill a contract: To carry out our obligations arising from any contracts entered into between you and us and to provide you with the information, products, and services that you request from us.
• For our legitimate interests: To notify you about changes to our service, and to ensure that content from our site is presented in the most effective manner for you and for your computer.
• With your explicit consent: To provide you with marketing information about other products and services we offer that are similar to those that you have already purchased or enquired about. You can withdraw this consent at any time by clicking unsubscribe in our emails.

DISCLOSURE OF YOUR INFORMATION

We will never sell your personal information to third parties for marketing purposes. We may share your information with selected third parties only to fulfill our services to you:

• Business partners, suppliers, and sub-contractors (such as booking systems, event coordinators, and secure payment processors) for the performance of any contract we enter into with you.
•  If we are under a duty to disclose or share your personal data in order to comply with any legal obligation.

DATA RETENTION

We will only keep your personal data for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements (typically up to 6 years for financial transaction records).

YOUR LEGAL RIGHTS

Under data protection laws, you have rights in relation to your personal data. You have the right to:

• Access your data: You can request a copy of the personal data we hold about you. This service is free of charge.
•  Correction or Erasure: You can ask us to correct inaccurate data or delete your data entirely, provided we are not legally required to keep it.
•  Object to processing: You can object to us using your data for direct marketing.

If you wish to exercise any of these rights, or if you have any questions, please contact us at events@thevalegolf.co.uk.

CHANGES TO OUR PRIVACY POLICY

Any changes we may make to our privacy policy in the future will be posted on this page and, where appropriate, notified to you by email. Please check back frequently to see any updates or changes to our privacy policy.